Ever feel like you’re grinding harder than ever but not seeing the financial return? You’re not alone. For many entrepreneurs, the frustration isn’t a lack of effort—it’s a mindset misalignment. We’ve mistakenly made money the goal, rather than understanding it as a byproduct of aligned behavior and clear decisions.
Let me introduce a tool that can help reframe this: The Money-Outcome Matrix.
Why Entrepreneurs Get Stuck
Before currency, we bartered. People traded based on needs and skills—baking, healing, crafting. Value was exchanged directly through purposeful action.
Today’s economy is no different: action still precedes outcome. Money isn’t the goal—it’s a mirror that reflects the value of your contributions. When we obsess over income, we lose sight of the strategy, energy, and emotion that drive meaningful results.
Many business owners operate from a place of scarcity or stress—discounting prices, chasing short-term wins, or avoiding risks. The Money-Outcome Matrix helps diagnose this and guide a reset.
The Money-Outcome Matrix
This matrix maps where you are in your business based on two factors:
- Action Quality: Are your actions intentional, strategic, and consistent?
- Emotional Investment: Are you connected to your mission or just going through the motions?
How to Use the Matrix
- Locate Yourself: Which quadrant are you honestly in?
- Identify Your Shift:
- If you’re Stressing: Refine your strategy.
- If you’re Coasting: Reignite your passion.
- If you’re Surviving: Reconnect and re-engage.
- Focus on Inputs, Not Just Outcomes:
- Did I follow through on my strategy?
- Am I delivering my value clearly and consistently?
- Am I emotionally connected to the change I want to create?
Next Steps
- Audit one limiting habit or pattern (like inconsistent pricing or reactive decisions).
- Start a weekly ritual to assess your quadrant and reset intentions.
- Track execution, not just earnings—because money follows aligned behaviors.
Money Is a Mirror, not a Master
The Money-Outcome Matrix reminds us of that real financial success isn’t about chasing numbers—it’s about aligning purpose, strategy, and action. Use it regularly to lead with intention, and you’ll shift from stressed to thriving.
Stop asking, “How much did I make this month?”
Start asking, “Did I act with clarity and purpose this week?”
Money is just the reflection. Make sure it’s showing your best self.
Let’s talk about how to make money work better for you. Schedule Your 90-Minute Business Building Session Now.
